About us

I am Jelena Buha, founder and designer of the Helena Scrittore brand. I founded my fashion line in 2016, primarily focused on designing women’s suits and jumpsuits for the business woman, but I have also found love in designing dresses with lotus petals. My clients are the most successful ladies in Serbia, as well as numerous famous ladies from Europe.

After numerous presentations at fashion shows in Serbia, Italy, Montenegro, and America, in 2023 I visited the World Women Entrepreneur Summit in Abu Dhabi and fell in love with the style of Arab business women, as well as the abaya as a fashion piece.

This is where the great desire to engage in the design of abayas, suits, and dresses for business women from the Arab region comes from.

I can become your personal designer of unique pieces. All you need is a good tailor who will take all the necessary measures in an adequate manner and I can design for you without limits and send you the ordered clothing pieces. I work on personalized design, where it is necessary for you to allow me to feel your nature and sensibility and give my best, and the best for you.

Feel free to contact me at the email address uae@helenasscrittore.com